Apple buys classical music service, Primephonic | TechCrunch

In a bid to expand its classical music offering, Apple today announced that it has acquired Primephonic. The Amsterdam-based service, which launched in 2014, will bring a laser focus on a music genre that’s been sorely lacking in Apple Music’s generalized
Article Mon, Aug 30, 2021
cover

In a bid to expand its classical music offering, Apple today announced that it has acquired Primephonic. The Amsterdam-based service, which launched in 2014, will bring a laser focus on a music genre that’s been sorely lacking in Apple Music’s generalized approach to streaming. The service wi…